Buell is no more...
Harley Davison has canned Buell and will be selling MV Agusta as well.
I personally think this is a serious error but who am I to question Corporate America? They obviously know what they are doing? Just like GM sold the Hummer to China? I think it was the Japanese that once said "Stop selling your companies if you do not want us to own them".
So much expertise is lost when this happens as well and the roll on effect for the staff involved is colossal.
I am sure that if they really wanted to the company could have saved the bike brand as well as the brains involved but it may well be that they had too many eggs in the basket and that the other two were impacting on Harley sales. I mean, who wants a Harley when for the same price you can get a Buel that handles like a racing machine?
Hopefully the Buell ideals and ideas will find a new home somewhere, I always liked the bikes they produced, albeit not in my budget range...
"Only a Biker understands the feeling a dog has poking it's head out of a car window"
Thursday, October 15, 2009
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